Creativity, Inc.
Creativity, Inc. is a simple yet thought-provoking title that connects creativity and commercialization in Ed Catmull’s recent book about Pixar. Many, from creatives to pure finance types, still see the combination of art and commerce as contradictory. But you just can’t argue with Pixar’s success. Catmull reveals how creativity can be sustained within a corporate […]
Experimental Creativity
Coming up with clever, cheap, fast experiments to test the assumptions of your business model is not easy. There is really no prescription for what to use when or where. This is one of the more “creative” exercises within the innovation journey. But the good news is that there are few design principles to guide you and some examples that can hopefully spark some ideas as you design your own experiments.
Creativity – does it die from structure?
The creative era Most people would agree that creativity is the mother of innovation. We have entered the creative era, where the ability to innovate and constantly adapt to change will determine our chances of success. Since innovation is high on most companies’ agenda we are often involved in conversations about how innovation can be […]
Creativity Needs Aiming Points
Boundaries! It is teenagers and college students who seem to be most apt to challenge rules and push social boundaries, especially those we consider to be creative types. Creatives seem to be on the outside of the boundaries their whole lives. And, why not? Creativity should know no boundaries? Right? However, if you take a […]
Exercising Creative Muscle
Let me postulate on why it may be difficult to be innovative…it seems as we journey through life, we pick a profession and become so specialized that we lose much of the mental versatility that allows us to view problems from different points of view. Even though we start out as very open and highly […]
Architecting serendipity
Does innovation come from carefully planned research and facilitated ideation or is it the result of individuals that somehow seem to be able to come up with groundbreaking ideas. The latter seems to have been the case when we look at some well known examples both in science as well as business, e.g. Penicillin, Post-it […]
